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Editorial Staff

A "Modern" Business Model

Acupuncturists may have a new professional atmosphere to consider, as a new concept is on the horizon — at least for one business.

After studying and researching acupuncture, a group of entrepreneurs designed and launched a "modern" business model for this ancient healing medicine, which will focus on health, wellness, and prevention.

Technology also plays a role — new patients are to fill out their information on a tablet and then view a video that shares the benefits of acupuncture, as well as what to expect from their treatment. A great idea to dispel any negative thoughts clients may have about needles.

What do you think of this new business model, is this good for acupuncture? Send your thoughts to editorial@mpamedia.com.

April 2017
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