Whether you accept it, avoid it or live somewhere in between, insurance coverage has become a defining issue for our profession. Patients increasingly expect to use their benefits, practitioners want to be compensated fairly for their time and expertise, and the system itself remains – at best – fragmented. The encouraging news is that coverage has expanded in meaningful ways. The challenging news is that reimbursement, across the board, remains inadequate.
Bonnie Koenig, LAc
Bonnie Koenig has been an acupuncturist in Washington State since 1999. After moving into a new office with a chiropractor, she realized they had far more choices in marketing tools than acupuncturists. Bonnie set out to remedy that, offering cards and artwork to acupuncturists which either make people laugh or display the needles in all their beauty in hopes of lessening the fear of needles. For more information, visit her website at: www.shop.bonniekoeniglac.com.