Do you receive text messages from companies letting you know about offers or giveaways, or simply sharing news? If your answer is yes, then you have opted in for SMS (short message service) text-message marketing. SMS text-message marketing uses various platforms and software to send personalized, timely and sometimes interactive messages.
Elizabeth Goldblatt
Dr. Elizabeth (Liza) Goldblatt, past chair and founding board member of the ACIH, has been involved in the Interprofessional Education/Collaborative Practice (IPE/PC) movement for more than 25 years. Learn more at https://integrativehealth.org/lizagoldblatt.