People today want convenience, whether it be from their bank, credit card, favorite retail store, or restaurant. They demand it from the companies who hold their loyalty, including their health care providers (you). They don’t want to call and possibly be put on hold, and they want to use an app or schedule an appointment on your website. Here are three reasons your practice can gain by switching to online appointment scheduling.
John Donald, LAc
John Donald, LAc, maintains a private practice in Issaquah, Wash. He is an adjunct faculty member at Bastyr University, where he teaches practice management, and is a former board member for the Acupuncture Association of Washington. He also is the author of a book on insurance billing titled Insurance Billing For CAM Providers: A Survival Guide For Alternative Health Practitioners.