Do you receive text messages from companies letting you know about offers or giveaways, or simply sharing news? If your answer is yes, then you have opted in for SMS (short message service) text-message marketing. SMS text-message marketing uses various platforms and software to send personalized, timely and sometimes interactive messages.
John Weeks
John Weeks has worked in various writing, organizing and executive capacities in integrative health for more than 30 years. His Integrator Blog News & Reports (www.theintegratorblog.com) is widely regarded as the top leadership-oriented resource on the policy and business of integrative health. A prolific organizer, Weeks convened the Integrative Medicine Industry Leadership Summits (2000-2002); directed the National Education Dialogue to Advance Integrated Care (2004-2006); fund-raised the start-up and was on the founding steering committee of the Integrative Health Policy Consortium (2002-; co-founded the Academic Collaborative for Integrative Health (and directed from 2007-2015; and was on the founding board of the Academy of Integrative Medicine and Health.