People today want convenience, whether it be from their bank, credit card, favorite retail store, or restaurant. They demand it from the companies who hold their loyalty, including their health care providers (you). They don’t want to call and possibly be put on hold, and they want to use an app or schedule an appointment on your website. Here are three reasons your practice can gain by switching to online appointment scheduling.
McCormick Templeton, PhD, DACM, MSOM
Dr. McCormick Templeman is an author and college professor with a background in traditional Chinese medicine. She holds an MSOM from AIMC Berkeley and a DACM from Pacific College of Health and Science. Her books have been published by multiple Penguin Random House imprints, and her short writing has appeared in the Los Angeles Review of Books and CJOM (now JAIM). A graduate of Reed College, she has a PhD in English and literary studies from the University of Denver, and teaches at Sweet Briar College in Sweet Briar, Va.