Rob Berman

Rob Berman is a partner at Energia Medical, LLC, a national distributor of light therapy pads and controllers. He helps health care providers improve patient outcomes while increasing provider income. Rob has held a variety of sales and marketing positions during his career, which include building and managing a marketing department, directing product development and product management for multiple organizations, and serving as a general manager for a variety of business units. He can be contacted by phone at 860-707-4220 or by e-mail at rob@energiamedical.com. Energia Medical’s website is [url=http://www.energiamedical.com]http://www.energiamedical.com[/url].

Previous Articles

Red Light / Infrared Therapy for Foot Pain
September 1, 2025 (Vol. 26, Issue 9)
Postcard Marketing on a Shoestring Budget
December 2021 (Vol. 22, Issue 12)
Your Next Step in Patient Care and Practice Growth: Laser Acupuncture
August 2021 (Vol. 22, Issue 08)
Speed Up Your Marketing With Snail Mail
June 2021 (Vol. 22, Issue 06)
10 Steps to a Successful in-Home NIR Therapy Program (Pt. 2)
March 2021 (Vol. 22, Issue 03)
10 Steps to a Successful in-Home NIR Therapy Program (Pt. 1)
February 2021 (Vol. 22, Issue 02)
Patient Reactivation Done Right
February 2020 (Vol. 21, Issue 02)
The Power of Email Marketing
June 2019 (Vol. 20, Issue 06)
Top Social Media Do's & Don'ts
April 2019 (Vol. 20, Issue 04)
9 Ways to Make Your Practice Website A Revenue Generator
December 2017 (Vol. 18, Issue 12)
Trending
Billing / Fees / Insurance
The State of 21st Century Acupuncture in the U.S. (Pt. 3)
The State of 21st Century Acupuncture in the U.S.

Whether you accept it, avoid it or live somewhere in between, insurance coverage has become a defining issue for our profession. Patients increasingly expect to use their benefits, practitioners want to be compensated fairly for their time and expertise, and the system itself remains – at best – fragmented. The encouraging news is that coverage has expanded in meaningful ways. The challenging news is that reimbursement, across the board, remains inadequate.

Clasina (Sina) Leslie Smith, MS, MA, LAc, MD, Dipl. Ac., FAAMA
Chinese & Asian Medicine
Vesicle Formation After Cupping: Clinical Insights & Management Considerations
Vesicle Formation After Cupping: Clinical Insights & Management Considerations

While the formation of erythema and ecchymosis is an anticipated skin response to cupping therapy, the appearance of post-treatment vesicles remains less discussed in clinical literature. This article presents a case study of vesicle formation following cupping therapy, explores underlying pathophysiology, and offers management guidelines to support practitioners in addressing this phenomenon safely and effectively.

Roman Slavinskiy, LAc
Acupuncture Techniques
Understanding Facial Spasms and Tics
Understanding Facial Spasms and Tics

Facial movements are essential for communication, expression and function. But when these movements become involuntary, they can lead to conditions that are not only physically uncomfortable, but also socially and emotionally distressing. Today, we’re taking a closer look at three common facial motor disorders – blepharospasm, hemifacial spasm and facial tics – and how both Western medicine and TCM view and treat them.

Michelle Gellis, AP, Dipl. Ac.