Whether you accept it, avoid it or live somewhere in between, insurance coverage has become a defining issue for our profession. Patients increasingly expect to use their benefits, practitioners want to be compensated fairly for their time and expertise, and the system itself remains – at best – fragmented. The encouraging news is that coverage has expanded in meaningful ways. The challenging news is that reimbursement, across the board, remains inadequate.
Acupuncturist Locator Makes Lots of Impressions
The latest report from acupuncturetoday.com's Acupuncturist Locator shows that practitioners who have placed their information on the Locator received an average of five referrals in just one month (December). The number of monthly referrals has been between five and nine each month since the inception of the Locator last year.
The primary reason why the Acupuncturist Locator is so well used is that it is the most complete directory of acupuncturists and doctors of Oriental medicine on the Internet. The enhanced Locator service is open to all acupuncturists, regardless of affiliation.
The enhanced listing is similar to a mini-website in that it can include a photograph; contact information (as desired); information on your services; and four additional pages (pop-up windows) on your education, techniques, other services and memberships. Those interested in more information on this service should call Acupuncture Today's Reader Services department at 714-230-3159.