The Business of Acupuncture

Nell Smircina, MBA, DAOM, LAc, Dipl. OM

Dr. Nell Smircina is a practitioner, advocate and investor with a passion for helping others become more proficient with the business of acupuncture. She draws from her experience as the founder of COGENT Acupuncture (formerly PIQUE Health), as well as a past president of CSOMA and former vice chair of public policy for the American Society of Acupuncturists. Dr. Nell is constantly looking for ways to strengthen the industry of acupuncture: she is currently partnering with an investment firm to acquire a business in the integrative health space and help the company toward its next stage of growth. Learn more at drnell.com.

Previous Articles

The Acupuncture Industry’s Hidden Value
October 1, 2024 (Vol. 25, Issue 10)
Redefining Your Practice as a Career (Pt. 2)
July 1, 2024 (Vol. 25, Issue 7)
Redefining Your Practice as a Career (Pt. 1)
April 2024 (Vol. 25, Issue 4)
Three Steps to Getting Past Your Issues With Money
December 2023 (Vol. 24, Issue 12)
Think Beyond Your Clinic: The Advantages of Industry Involvement for Acupuncturists
September 2023 (Vol. 24, Issue 09)
You Need a Business Plan! (Pt. 2)
June 2023 (Vol. 24, Issue 06)
You Need a Business Plan! (Pt. 1)
April 2023 (Vol. 24, Issue 04)
Get Creative Building Your Practice
February 2023 (Vol. 24, Issue 02)
It's Time to Remove the Fear of Discussing Informed Consent
December 2022 (Vol. 23, Issue 12)
Get the Most Out of Your Industry Pitch
October 2022 (Vol. 23, Issue 10)
Master the Art of Storytelling: How to Articulate Why You Do What You Do
August 2022 (Vol. 23, Issue 08)
Three Key Elements to an Introduction That Makes People Want to Hear More
June 2022 (Vol. 23, Issue 06)
Ready to Make a Connection? Five Steps to Effective Networking
April 2022 (Vol. 23, Issue 04)
Top 5 Essential Elements for Exponential Practice Growth in 2022
February 2022 (Vol. 23, Issue 02)
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Sports / Exercise / Fitness
Stationary Bike Riding for Management of Parkinson’s Disease
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Parkinson’s disease (PD) is a progressive neurodegenerative movement disorder affecting nearly 1 million Americans. Current research confirms that PD is an incredibly complicated condition, and while researchers attempt to unravel the best pharmacological and surgical interventions for PD, there is strong evidence that a well-designed exercise program would be of benefit to almost everyone affected with this frustrating condition.

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Thomas Michaud, DC
Health & Wellness / Lifestyle
A Few Good Eggs: TCM for Fertility and Reproductive Health
A Few Good Eggs: TCM for Fertility and Reproductive Health

Traditional Chinese medicine has been used for centuries to support fertility by improving egg quality, balancing hormones and enhancing overall vitality. Whether a patient is actively trying to conceive or simply looking to support long-term reproductive health, understanding these natural approaches can help them maintain wellness at any stage of life.

Daoshing Ni, DOM, LAc, PhD, Dipl. CH
Acupuncture Techniques
Acupuncture’s Role in Stimulating the Vagus Nerve
Acupuncture’s Role in Stimulating the Vagus Nerve

One of the longest nerves in the body is known as the vagus nerve (VN). The VN is the 10th pair of cranial nerves that originates at the brain stem in the medulla oblongata. This nerve is part of the parasympathetic nervous system, which is a part of the ANS. Research suggests ear acupuncture can activate the VN.

Amanda Archuleta, DAOM, LAc