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Current Columns

Pam Ferguson->
Asian Bodywork Therapy

Pam Ferguson, Dipl. ABT (NCCAOM), AOBTA & GSD-CI, LMT

Samuel A. Collins->
Ask the Billing Expert

Samuel A. Collins

Kenton Sefcik->
Back to TCM Basics

Kenton Sefcik, RAc, Dipl. Ac., Dipl. TCM

Michelle Gellis->
Beyond Skin Deep

Michelle Gellis, AP, Dipl. Ac.

Neil Gumenick->
Classical Five-Element Acupuncture

Neil Gumenick, MAc, LAc, Dipl. Ac.

Educational Perspectives
Educational Perspectives
Fertility Health
Fertility Health
Marilyn Allen->
From the Editor’s Desk

Marilyn Allen, Editor at Large

Bill Reddy->
Healthcare Policy and Functional Medicine

Bill Reddy, LAc, Dipl. Ac.

Dustin Dillberg->
Integrative Pain Perspectives

Dustin Dillberg, DACM, LAc, PAS

Felice Dunas->
Musings From a Senior Practitioner

Felice Dunas, PhD

Craig Williams->
On Point

Craig Williams, LAc, AHG

Craig Williams->
Planetary Herbalism

Craig Williams, LAc, AHG

Relevant Research
Relevant Research
Nicholas Sieben->
Secondary Channels of Acupuncture

Nicholas Sieben, LAc

Kim Peirano->
Spirit, Mind & Body: Integrated Healing

Kim Peirano, DACM, LAc

Aram Akopyan->
Tech Corner

Aram Akopyan, MD, LAc

Nell Smircina->
The Business of Acupuncture

Nell Smircina, MBA, DAOM, LAc, Dipl. OM

Shabnam Pourhassani->
The Modern Acupuncturist

Shabnam Pourhassani, LAc, QME, DACM

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There's only one media brand serving the acupuncture profession — and it's Acupuncture Today. With 25+ years of owning the conversation, we bring 24,000+ practitioners and students the news, research, clinical insight, and product information they rely on — in print, online, and everywhere in between. If you want to reach this market, there's only one way in. And you're looking at it.

Previous Columns

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Trending
Your Practice / Business
Three Reasons to Make the Switch to Online Appointment Scheduling
Three Reasons to Make the Switch to Online Appointment Scheduling

People today want convenience, whether it be from their bank, credit card, favorite retail store, or restaurant. They demand it from the companies who hold their loyalty, including their health care providers (you). They don’t want to call and possibly be put on hold, and they want to use an app or schedule an appointment on your website. Here are three reasons your practice can gain by switching to online appointment scheduling.

Antonio Arias
Chinese & Asian Medicine
Fire and the Pelvis
Fire and the Pelvis

While there aren’t any meridians associated with fire that cross the pelvis, that doesn’t mean the lower tan tien is void of fire. Fire has a more ethereal quality to it in relationship to the pelvis and can be connected through discussion of the lower tan tien, the lower san jjao, the ming men, and the bao mai. In this article, we’ll journey through the anatomy of subtle fire in the pelvic bowl and look a bit at how it is kindled, carried and cultivated.

Krystal Lynn Couture, DPT, LAc
Billing / Fees / Insurance
The State of 21st Century Acupuncture in the U.S. (Pt. 3)
The State of 21st Century Acupuncture in the U.S.

Whether you accept it, avoid it or live somewhere in between, insurance coverage has become a defining issue for our profession. Patients increasingly expect to use their benefits, practitioners want to be compensated fairly for their time and expertise, and the system itself remains – at best – fragmented. The encouraging news is that coverage has expanded in meaningful ways. The challenging news is that reimbursement, across the board, remains inadequate.

Clasina (Sina) Leslie Smith, MS, MA, LAc, MD, Dipl. Ac., FAAMA
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