Whether you accept it, avoid it or live somewhere in between, insurance coverage has become a defining issue for our profession. Patients increasingly expect to use their benefits, practitioners want to be compensated fairly for their time and expertise, and the system itself remains – at best – fragmented. The encouraging news is that coverage has expanded in meaningful ways. The challenging news is that reimbursement, across the board, remains inadequate.
Barbara Brownsmith Campbell, BS, MS
Barbara Brownsmith Campbell is the CEO / co-founder of Acupuncture Insights, Inc. Following a career that spanned elementary to post-graduate education, Barbara has had the opportunity to employ her 30+ years of educational experience as a consultant in the support of colleges of acupuncture and herbal medicine. Her eight years of work in acupuncture and herbal medicine has ranged from program development to accreditation to sharing her expertise in distance education.