Do you receive text messages from companies letting you know about offers or giveaways, or simply sharing news? If your answer is yes, then you have opted in for SMS (short message service) text-message marketing. SMS text-message marketing uses various platforms and software to send personalized, timely and sometimes interactive messages.
Bob Deschner, MS, Chem. Eng, BA Chem.
Bob Deschner is currently chairman of the Evidence-Based Modalities Sub-Committee of the Austin Veterans and Family Advocacy Council.