People today want convenience, whether it be from their bank, credit card, favorite retail store, or restaurant. They demand it from the companies who hold their loyalty, including their health care providers (you). They don’t want to call and possibly be put on hold, and they want to use an app or schedule an appointment on your website. Here are three reasons your practice can gain by switching to online appointment scheduling.
Claudia Citkovitz, PhD, MS, LAc
Dr. Claudia Citkovitz began her acupuncture studies in a New York kung fu studio in the 1990s, and has been licensed in acupuncture and herbal medicine since 2002. Since 2004 she has led the Acupuncture Service at NYU Langone Hospital – Brooklyn, providing inpatient acupuncture instruction and conducting practice-based research in labor and delivery and acute stroke rehabilitation. In addition to private practice, she is an active educator online and at colleges in the U.S. and abroad, and recently published a book on acupressure and acupuncture during birth. She is an associate editor for the Journal of Alternative and Complementary Medicine; a commissioner on the board of ACAOM, the accrediting body for U.S. acupuncture schools; and a Society for Acupuncture Research board member.