Do you receive text messages from companies letting you know about offers or giveaways, or simply sharing news? If your answer is yes, then you have opted in for SMS (short message service) text-message marketing. SMS text-message marketing uses various platforms and software to send personalized, timely and sometimes interactive messages.
David Seaman, DC, MS, DABCN
Dr. David Seaman is the author of Clinical Nutrition for Pain, Inflammation and Tissue Healing and his latest book, The DeFlame Diet. For more information including an extended biography, a printable version of this article and a link to previous articles, please visit his columnist page.