People today want convenience, whether it be from their bank, credit card, favorite retail store, or restaurant. They demand it from the companies who hold their loyalty, including their health care providers (you). They don’t want to call and possibly be put on hold, and they want to use an app or schedule an appointment on your website. Here are three reasons your practice can gain by switching to online appointment scheduling.
Deborah Lincoln, RN, MSN, RAc (NCCAOM)
Deborah Lincoln is president of the AAAOM and president emeritus of the Michigan Association of Oriental Medicine. Her education in Western and Chinese medicine spans more than 39 years. She has been in private practice in acupuncture, Chinese herbs, and Oriental medicine for more than 26 years in Lansing, Mich.