Do you receive text messages from companies letting you know about offers or giveaways, or simply sharing news? If your answer is yes, then you have opted in for SMS (short message service) text-message marketing. SMS text-message marketing uses various platforms and software to send personalized, timely and sometimes interactive messages.
Columnists
Hubert Chang
Previous Articles
What Successful Practices Do
May 2002 (Vol. 03, Issue 05)
Classics Revisited
May 2001 (Vol. 02, Issue 05)
When to Order Advanced Imaging
November 2000 (Vol. 01, Issue 11)
Fundamentals of Managing Sports Injuries
June 2000 (Vol. 01, Issue 06)
The Role of Orthotic Therapy in Balancing the Body and Achieving Structural & Functional Harmony
January 2000 (Vol. 01, Issue 01)