Do you receive text messages from companies letting you know about offers or giveaways, or simply sharing news? If your answer is yes, then you have opted in for SMS (short message service) text-message marketing. SMS text-message marketing uses various platforms and software to send personalized, timely and sometimes interactive messages.
Leslie Geary
Leslie Geary is on the staff at the University of Bridgeport. Jennifer Brett is the Director of the University of Bridgeport Acupuncture Institute.