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Articles
My global graduates often ask me how I would craft my group practice if I started anew today; others ask for ideas to help them rejuvenate an existing practice. Hmmm . One strategy I'd take is to package short sessions in an affordable way to attract clients unfamiliar with my…
Pam Ferguson, Dipl. ABT (NCCAOM), AOBTA & GSD-CI, LMT
Articles
Herbal Medicine
In 1998, when I first started acupuncture school at the N.Y. College of Health Professions in Syosset, N.Y., I was into mixed martial arts. I always had some kind of minor injury or contusion. My buddy Ron, who was going to the same school, was tired of hearing me whine…
Christopher Chapleau, DAc, LAc, Dipl. Ac., AIT, IMT, MSHP, CES, HMS
Articles
Why Short Message Service (SMS) Marketing Is Right for You
Do you receive text messages from companies letting you know about offers or giveaways, or simply sharing news? If your answer is yes, then you have opted in for SMS (short message service) text-message marketing. SMS text-message marketing uses various platforms and software to send personalized, timely and sometimes interactive…
Antonio Arias
Articles
New research suggests acupuncture can help women undergoing IVF become pregnant and deliver a child – at higher rates than women not receiving acupuncture. In the review study, published in Archives of Gynecology and Obstetrics , researchers analyzed 25 trials involving 4,757 total patients. Pregnancy outcomes evaluated in the studies…
Acupuncture Today Staff
Articles
Du Huo Ji Sheng Tang ( DHJST ) is a Chinese herbal medicine documented in Important Formulas Worth a Thousand Gold Pieces and originating from the Tang Dynasty. According to traditional Chinese medicine (TCM) theory, this formula treats kidney and liver deficiency causing chronic pain in the low back and…
Hongru Wei, LAc, DACM; Yan Zhou, DAcCHM, LAc
Articles
Immune Profiles, Supplementation and the Acupuncturist's Opportunity
The immune cell profile in the pro-inflammatory state of obesity is very different compared to the lean state. Briefly, the cells that make up adipose tissue include adipocytes and immune cells. This was confirmed back in 2003, when it was realized that there was a pro-inflammatory shift in the macrophage…
David Seaman, DC, MS, DABCN
Articles
This summer, a somewhat new clinical presentation was commonplace in my clinic and I received many questions from patients concerning this “new” disorder: summer SAD. Summer seasonal affective disorder was in the daily news this past summer, as numerous areas of the country experienced oppressive heatwaves.
Craig Williams, LAc, AHG
Articles
The Mesosystem – Evidence-Based Medicine and Insufficient Awareness of Reliable Evidence-Based CAM Treatments by the Mainstream
This section of our discussion (parts 5 and 6 in the eight-part series) discusses the mesosystem that includes evidence-based medicine, insufficient awareness by mainstream professionals, lack of consistent professional competencies, and the influence of capitalism.
Dongcheng Li, AP, EdD, Dipl. OM; Karen Karp, EdD
Articles
Health & Wellness / Lifestyle
Once upon a time, there lived a doctor of Oriental medicine (DOM). He was lean and clean (4% body fat), fit (a fitness trainer) and healthy (a health coach). Long ago, he’d stopped worrying, hurrying and overeating, and consequently hadn’t gotten sick for such a long time. He thought himself…
E Douglas Kihn, DOM, LAc (ret.)
Articles
As our health care ecosystem continues to evolve, I’ve found an increased emphasis being placed on an integrative approach to patient care. As an acupuncturist, you are an essential part of this collaborative system and health care team, cooperating with a range of other professionals including medical doctors, chiropractors, massage…
Brandon Hoffman, BA
Articles
The governor vessel is likened to a huge reservoir or sea of energy, and strongly affects all 12 meridians. Points on this vessel may be conjoined with treatment of any element or meridian.
Neil Gumenick, MAc, LAc, Dipl. Ac.
Articles
Your Practice / Business
Why You Need One and a Step-by-Step Outline
According to the Small Business Administration, approximately 33% of small businesses fail in the first two years and 50% fail within five years, primarily due to inadequate planning. This includes lack of funding or working capital, poor management, ineffective business planning, and marketing oversights. As a small-business owner of over…
Shellie Goldstein, DAPM, AP, LAc
Articles
FSOMA Spearheads Advocacy Campaign, Leading to Gov. DeSantis Veto
The Senate and House versions of SB 230 essentially would have banned anyone but medical doctors and osteopathic physicians from using the word physician in their advertisements and daily interactions with patients. Exceptions were made for chiropractic physicians, dentists and podiatrists.
David Bibbey, Dipl. Ac., LAc
Articles
Obesity, Infection Severity and the Role of the Human Virome
Prior to COVID, I never spent much time thinking about the nature of viral infections. What first struck me was the very early finding in 2020 that obese people did much worse with COVID than appropriate-weight individuals – this was in the news, so everyone knew about it. I found…
David Seaman, DC, MS, DABCN
Articles
Low back pain is defined as pain the posterior superior iliac spine (PSIS), and it can be acute or chronic, localized or radiating. It is a common ailment for adults in the United States, with a lifetime prevalence as high as 65-80%. Whether or not an MRI is available to…
Dustin Vaughan, DAOM, Dipl. OM, PMD, AP
Articles
There’s no doubt that many of your patients visit your practice because they are in pain. And there’s certainly no doubt that curcumin from turmeric ( Curcuma longa ) can be incredibly effective in stopping that pain, whether due to chronic conditions like arthritis or acute pain from intensive workouts.…
Ajay Goel, PhD, AGAF
Articles
While jobs for acupuncturists seem to be more in demand, the grand majority of practitioners are still small-business owners, and it can be easy to get a tunnel-vision focus on our clinic. It’s not always top of mind to see what is going on in our industry; and even if…
Nell Smircina, MBA, DAOM, LAc, Dipl. OM

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